Cookie Policy

What Are Cookies?

Cookies are small data files placed on your device when you visit a website. They are widely used to make websites work, improve user experience, and provide information to the website owners. Some cookies may also enable the display of targeted advertisements.

How We Use Cookies

We use cookies for several reasons, including:

• Ensuring our website functions as intended.
• Remembering your preferences and improving your user experience.
• Analysing website usage to enhance performance.
• Supporting marketing and advertising efforts.

Types of Cookies We Use

1. Essential Cookies

These cookies are necessary for the operation of our website. Without them, some services cannot be provided.

• Examples: Azure Identity authentication cookies, Cloudflare security cookies (_cfduid).

2. Analytics and Performance Cookies

These cookies collect information about how you interact with our website. They help us understand usage patterns and improve our services.

• Google Analytics: Tracks user behaviour to improve website performance (_ga, _gid, _gat).
• Azure Application Insights: Monitors website performance and logs errors.
• Cloudflare Analytics: Provides insights into site performance and visitor trends.

3. Advertising and Targeting Cookies

These cookies are used to deliver advertisements relevant to you and your interests. They also limit the number of times you see an ad and measure the effectiveness of campaigns.

• Google Ads: Tracks conversions and retargets users with relevant advertisements (e.g., _gcl_au).
• Google Tag Manager: Facilitates the management of other cookies and tracking scripts.

4. Functionality Cookies

These cookies enable enhanced functionality and personalisation, such as remembering your preferences.

Third-Party Cookies

In addition to our own cookies, third-party cookies may be set by the following services we use:

• Google Analytics and Google Ads: Collects data to improve advertising and analyse site performance.
• Cloudflare: Provides security and performance optimisation.
• Azure Identity: Manages user authentication and session security.

How to Manage Cookies

You can control and manage cookies in several ways:

• Browser Settings: Most browsers allow you to block or delete cookies through their settings.
• Cookie Banner: Use the cookie preferences tool displayed when you first visit our website to accept or reject certain cookies.
• Third-Party Opt-Outs: Opt out of Google Analytics tracking by using the Google Analytics Opt-out Browser Add-on.

Consequences of Disabling Cookies

Please note that blocking or deleting cookies may impact your ability to use certain features of our website. Essential cookies cannot be disabled as they are necessary for the website to function properly.

Changes to This Cookie Policy

We may update this Cookie Policy from time to time. Any changes will be posted on this page, and significant updates may be communicated to you.

Contact Us

• Phone: +44 7961 482 111
• Email: [email protected]
• Address: 62 Datchworth Turn, Hemel Hempstead, Hertfordshire, HP2 4PE